Urban Scout is the inspiring guide designed for the local residents of the city of Minneapolis. In the form of a mobile app, residents have the ability to visit a wide variety of locations including parks, museums and gardens. Urban scouts unique appeal is the ability to encourage residents to be physically active while exploring the city. The app gives detailed descriptions of many iconic locations for residents to learn and have a newfound appreciation for the city they call home.
Services
UX/ UI Design
Interaction Design
Challenge
The city offers a physically active lifestyle and enriching outdoor experiences. Given this, there is currently no personalized guide that gives local residents the inspiration to actively go explore and learn the many recreation activities their city gives.
Solution
The enriching app highly focuses on encouraging local residents to be physically active. The main feature does just that by offering residents to navigate around either by bike or walking. The map uses simple marks to signify current location and upcoming stops. Each distinct route offers a variety of landmarks to stop, activities and scenery. Each landmark is given a compelling narrative through captivating descriptions and images. These design choices give reliability and ignite curiosity.
1. Route Selection
Residents are given the option to explore the parks and lakes via two options: biking or walking. Each route contains different landmarks best suited for the mode of transportation chosen.
2. Tutorial
A 3 step tutorial. Shows inner functions as well as to enjoy the physical space.
3. Map
Illustrative and simplified map with markers.